hibob web app
'bob' (hibob.com) is an HR management app for companies.
The app serves multiple personas (admins, managers and employees) and complex organizational structures.
'bob' as a product is focused on user experience and delightful design, making complex tasks like managing hundreds of people's time-off, benefits, payroll - simple and pleasant.
At 'bob', I did product research, UX and UI design.
At hibob I worked in the design team collaborating with -
Design team 👩💻👨💻 ...5 ppl
Product managers 👩💻👨💻 ...4 ppl
UX researcher 👩🔬
BI developer 👩💻
Development team: backend and frontend 👩💻👨💻 ...40+ ppl
Marketing team 👩💼👩💼👨💼
After effects prototyping
In the effort to keep employees happy and retain them, companies use surveys to learn about their employee's satisfaction. In this project, I was both the product lead and the design lead and collaborated closely with the dev team and an organizational survey expert to plan and design an organizational survey tool.
The goal was to design a survey tool that would give managers useful insights into their employees' satisfaction and also be a great user experience for both the managers and the employees.
Planning, researching and designing the surveys was a huge challenge.
I conducted research, user interviews and user testing with our HR design partners.
Company surveys is a huge feature, including:
A survey builder and templates
Surveys cycles management
The survey form
MVP design process:
Interview HR admin users to understand what they are using today for surveys, and what they need and want.
Work with a company survey expert for consultation and for survey templates content.
Work closely with the dev team to make sure the feature would integrate with the data and architecture of our existing product.
Map the company survey tools market.
Iterate the UX design.
Finalize UI design.
Defining an MVP - a snapshot from the market map summary:
In black: the most common functionalities of leading survey products
Stared: the most common products our users mentioned using
After we could focus on these 3 most common features for the MVP, We shared with HR admins a prototype I designed using InVision and interviewed them as they used it to set up a survey and view it's results.
Being able to group the survey results by employee data would be extremely valuable for managers. we realised this is a huge advantage for our product, as unlike all other survey tools we obtain all the employee data in the background and can use it to show the survey results in context.
Employees are concerned with their privacy when answering company surveys.